With sponsorship money vanishing faster than an airplane in David Copperfield’s sight line, teams are forced to get creative to keep their cars from the dreaded blank paint scheme. Yates Racing has struggled all season to keep their two cars funded, but they’ve been able to cobble together several short-term sponsor deals all season. Travis [...]

NASCAR Kinetics: Marketing In Motion To Provide Real World Marketing Experience To College Students The National Association for Stock Car Auto Racing, Inc. (NASCAR) is introducing NASCAR Kinetics, a hands-on learning experience for college students to gain real world marketing experience while being immersed in the sport of NASCAR. The program will launch January 2009 [...]

The NASCAR Foundation, in a continuing effort to promote volunteer opportunities, is calling on NASCAR fans to join more than three million Americans expected to volunteer for USA WEEKEND’s Make A Difference Day on Saturday, Oct. 25. It is America’s largest day of service and an estimated 25 million people benefit each year on this [...]

Atlanta: Pep Boys Auto 500 Courtesy of NASCAR MEDIA Chase Race No. 7: Jimmie Johnson Still Out Front Three-Time Champion Cale Yarborough Reflects On History In The Loop: The Best Usually In Contention At Atlanta On The CAM: Kevin Harvick Four To Go: Johnson Heads To Atlanta As The Chase Leader DAYTONA BEACH, Fla. — [...]

Pep Boys Auto 500 NASCAR heads to Atlanta Motor Speedway this weekend for the seventh race of the Chase. Here is a quick run down of trivial facts and statistics for this weekend’s Pep Boys Auto 500 at Atlanta Motor Speedway in Hampton, GA. Atlanta Motor Speedway History Originally called Atlanta International Raceway, the track [...]

Jimmie Johnson has a real problem on his hands. Where will all of these Martinsville grandfather clocks go? So it’s not a serious problem, but right now with the charmed life he’s living, it’s tough to think of adverse scenarios for Johnson. I would like to know, though, where all the clocks fit in his [...]

Sorry Jr. Nation, but Dale Earnhardt Jr is not the most popular and no amount of flooding the polls is going to change that fact!. His father wasn’t the most popular either. Neither is Jeff Gordon, Tony Stewart, Carl Edwards, Jimmie Johnson, Mark Martin, nor even Bill Elliot or Richard Petty. The most popular from [...]

“OK, either Mike is just really, really good at these “pick the winner” games, or I’m beginning to think there’s a conspiracy going on against those players who have names starting with the letter J. I know this much, there are two more races where Jeff and I have the same driver selected to win. [...]

Tums QuikPak 500 We are now halfway through the Chase and Jimmie Johnson is in the lead once again heading into another great track for him this weekend at Martinsville. Carl Edwards has fallen off the pace a bit but last week’s race winner, Jeff Burton, has pulled himself into 2nd and will look to [...]

Seriously, how could anyone not cheer for Jeff Burton? Maybe during his Roush years someone could find enough faults with Burton to boo him, but it would be tough. He’s not the Most Popular Driver, but is like Mark Martin because he’s almost universally liked and respected. Just Like Mark Martin In fact, if Martin [...]